What does the future hold for people, organizations, networks, societies and economies? What challenges will redefine the overall landscape? What is going to turn into yesterday’s news or is prone to become tomorrow’s MUST? What can we do about it?
These are just a few questions which dare us to start Preparing for Tomorrow, Today. The unprecedented rhythm of change and disruptions at all levels has triggered novel philosophies and action plans for both academics and practitioners. Stakeholders are challenged to spot and pursue “moving targets” conceptually and empirically speaking and to act in proactive and agile manners. Foreseeing, planning, projecting, preparing the future no longer works as a fashionable approach, but as a survival kit for all-size actors. The future is not an extrapolation of the present time, but emerges with unexpected events. Deliberate strategies should be integrated with emergent strategies and adapted continuously to the changing environment. The structural characteristics of the most prepared entities have evolved towards dynamic capabilities displaying a great transformation potential within a leading-edge macro environment. Adaptation has been outflanked by agility whereas reaction has been overtaken by proaction in the quest for sustainable competitive advantages.
Today, meeting tomorrow mirrors articulate visions, irreplaceable resources, strong engagement and open minds, all of them embodied by farsighted leaders. Going by the book in an exclusive manner has fallen short to be the norm, foregoing the imperative of change becoming the norm itself. The only admissible standard for tomorrow is innovating today on solid, yet flexible grounds.
Revolving around these pivotal frameworks, the eighth edition of Strategica International Conference – Preparing for Tomorrow, Today – aims to become an agora for academic debates on multidisciplinary and transdisciplinary topics, envisaging novel conceptualizations and operationalizations of the future in all its social, economic, technological, cultural, thus multidimensional facets. We therefore invite worldwide scholars to contribute to the debates on ever-evolving issues liable to call forth innovative research and practical directions and to spark off farseeing mindsets!