Dr. Seitz is the chair of the Marketing Department at California State University, San
Bernardino. She is the author of five books: Power Dressing, Your Executive
Image, and I Don’t Wear A Suit as well as two books on advertising and public
relations published in Romania with Mariana Nicolae (2006), “Crearea Imaginii
(Image Making)(2008) and Cheia Succesului Imaginea Profesionala (Your Key to a
Successful Professional Image). She received her Master’s and PhD from Oklahoma
State University. Prior to teaching she was a fashion coordinator for Burdines
Department Stores in Florida and in retail management for Saks Fifth Avenue in
Phoenix, Arizona.
She is co-track chair of the session Management and Leadership