STRATEGICA International Conference stands for an academic and scientific event organized by the Faculty of Management from the National University of Political Studies and Public Administration in Romania (SNSPA) in partnership with the National Bank of Romania. Since 2016 the International Association of Knowledge Management is also a partner organization.
The conference focuses on the rising interconnectedness among economies around the world and on the growing levels of cross-border collaboration and competition. Hereby, STRATEGICA claims new research and debate standpoints liable to capture the dynamics of worldwide organizations and businesses, consistently challenged by the innovation exigency in terms of strategic planning and communication. Whether we speak about a globalized marketplace for products and services, reestablishing trust, building understanding and cooperation or about marketing, ethics or corporate social responsibility, companies will have to make way for novel approaches and re-shape old models.
More information and links to past editions:
2013 edition: Strategica. On Strategies in a Challenging World
2014 edition: Strategica. Management, Finance, and Ethics
2015 edition: Strategica. Local versus Global
2017 edition: Strategica. Shift! Major challenges of today’s economy