The rapid diffusion of new technologies is transforming consumer behaviour and redefining how individuals interact with brands, products, services,...
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Knowledge management (KM) and intellectual capital (IC) have become central pillars of contemporary organizational strategy as economies increasingly shift...
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Digital transformation continues to redefine how organizations create value, interact with stakeholders, and respond to increasingly complex and volatile...
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This track explores the evolving geoeconomic and geostrategic dimensions shaping contemporary international business and trade, with particular attention to...
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