The rapid diffusion of new technologies is transforming consumer behaviour and redefining how individuals interact with brands, products, services,...
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Knowledge management (KM) and intellectual capital (IC) have become central pillars of contemporary organizational strategy as economies increasingly shift...
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Digital transformation continues to redefine how organizations create value, interact with stakeholders, and respond to increasingly complex and volatile...
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This track explores the evolving geoeconomic and geostrategic dimensions shaping contemporary international business and trade, with particular attention to...
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This conference track explores the complex relationship between digitalization and experiential value in wine tourism, challenging the widespread assumption...
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In this track, we welcome submissions from authors that relate to the Conference Team,namely “Transforming economic and organizational models”...
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The STRATEGICA 2026 conference brings together a diverse community of scholars exploring how economic, social, and organizational systems evolve...
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